Brand Manager / Social Media Director / hi@stormtussey.com
See the giant image of someone looking down wearing a rad NPR shirt? That would be me. Hi! I’m Storm. Thanks for stopping by.
I started working in brand marketing many many years ago. Since then, I have
been creating interactive, engaging, and successful marketing programs for
independent CPG brands. I've worked on everything from brand DNA to product
development and licensing to every single aspect of digital marketing. Through
my experience in the brand world and my passion for the Internet, I've come
to meet some of the most talented people, who have taught me much. When I
create strategies, I always try to "push the boundaries" and work to develop a
rich user centered experience.
If you have any questions about me, my experience or you just want to meet
someone new, feel free to shoot me an email.
I’m a sponge when it comes to information and am constantly striving to increase my knowledge. I hope to one day get my PHD in marketing. My formal education to date is listed below.
College of Business and Economics
West Virginia University- Morgantown, WVU
Perley Isaac Reed School of Journalism- Integrated Marketing
West Virginia University, Morgantown, WVU
Champlain College, Burlington, Vermont
Champlain College, Burlington, Vermont
Virginia Tech- Blacksburg, Virginia
I have done freelance work throughout my career for various brands. Please e- mail me if you would like information about the work and companies that I have worked with on a short-term basis. Below are the positions that I have held with a year contract or as a Full time employee.
OtterBox
Fort Collins, Colorado
Create customer-centric content and social strategies to build bridges between the OtterBox brand and their customers. Manage strategies across formats from video and interactive experiences to transitioning that content for Point of Purchase. Develop a flexible strategy that can be easily transitioned for an ever-changing digital landscape.
Global Protection/ONE Condoms
Boston, Ma
Define & manage all aspects of the brand across digital platforms. Develop standards and programs for content, social media, e-commerce, loyalty, mobile purchase, partner relationships, cause marketing, and 3rd party retail integration.
Vermont Teddy Bear Company
Shelburne, Vermont
Assisted in formulating the “Bear” brand’s long-term strategy. Responsible for managing catalog merchandising, photography, retail partnerships, pricing, online presence, licensing partnerships, new product creation, and distribution strategy.
Propeller Media Works
Burlington, Vermont
Responsible for the successful delivery of all digital projects and help build Propeller Media Works as a thought leader for brand websites and digital excellence.
Freedom First Credit Union
Roanoke, Virginia
Under the Supervision of the V.P. of Marketing- develop, implement, and evaluate marketing activities to meet profit and sales objectives. Developed Award Winning Financial Education Program and community partnerships. Created first online banking program for the credit union.
Ben & Jerry’s Homemade, Inc.
Burlington, Vermont
Work with Integrated Marketing Manager to establish strategy and goals for all National Integrated Marketing Programs, ensuring ability for development and execution to be aligned synergistically with national marketing, business and social mission objectives. Developed and Implemented effective utilization of the Ben & Jerry’s website, social platforms and communities in support of overall marketing and social mission initiatives. Responsible for all Sponsorship Marketing Programs, In-Market Consumer Marketing & promotions and run all company Scoop Trucks across the US.
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